Business Success is very much like growing a tree. First, you plant the seed. Then you spend time tending to the seed – giving it what it needs to grow.
Every day that you tend to the seed, it grows – a little bit at a time. You may not see the growth at the moment, but over time you will be able to look back to where you started and see the progress. And after time, that seed becomes the amazing tree it was always meant to be.
What happens if you plant a seed and then leave it? It dies. Plain and simple.
- Maybe you found another more exciting seed that offered the promise of bigger leaves.
- Maybe you just got bored of doing the same things every day to tend to that seed.
- Maybe you got impatient because it wasn’t growing as fast as we wanted it to.
Your ideas. Your decisions. Your plans. These are all seeds in your business and are the necessary starting point for everything.
But every time you embrace a new idea or change direction, you start over. You have to go back to the beginning to plant a new seed.
As entrepreneurs, you love your ideas (as you should). You call your friends to say, “OMG, I just had the best idea!” You brag about them on Facebook and tease people with their promises. You hold them close if someone tries to ‘steal’ them from you. (Interesting to note that no one owns an idea until they bring it to fruition – Elizabeth Gilbert’s book Big Magic is an amazing read on this topic.)
Believe me. I know getting caught up in every new idea or opportunity is easy. Sitting there thinking, “This is THE ONE that will finally bring me what I want!”
Only to find that maybe it isn’t. It’s taking longer than expected. It’s harder than you thought it would be. So again, you look to the next idea. The next ‘bring shiny object’, wondering if perhaps that will be the ‘THE ONE’ instead.
Allow me to say this with all the love in my heart:
Changing direction could be the very thing that is stifling your business growth and business success.
Have you given yourself enough time with your current plan to really dig in and see what’s possible? Have you invested in the right support to help you execute your current plan to see what can happen when you don’t have to manage it all yourself?
This isn’t to say never change directions. There will be times in your business journey (to achieve business success) when it makes sense to do so.
But if you have been trying a bunch of different things and still haven’t been able to create the success, you are looking for. Perhaps it’s time to explore the support of a Certified Online Business Manager to help you get some of your incredible ideas across the finish line.
Growing a business and obtaining business success is not always fun. It’s not always sexy. Heck, it can be downright draining & frustrating at times to stick with it.
Having a Certified OBM on your team, bringing leadership, support, and a fierce commitment to ‘getting things done. You may soon find yourself surrounded by a forest of fully developed trees instead of a desert of barely tended to seeds.
We weren’t meant to accomplish big things alone. Let’s chat about how I can help ensure the right THINGS get done at the right TIME, in the right WAY, and by the right PEOPLE in your business.
See you on the other side of the screen,

Cassandra Comeau is a web designer and systems/tech expert who supports digital entrepreneurs, course creators, and coaches. My focus is to help them create their online presence with a focus on sharing their story and services/products, all while making sure your tech tools and systems are supporting you on the journey. Since 2019, I have worked with several businesses through direct 1:1 work and through agency support to help them reach their dreams while creating more time for them to focus on their zone of genius and being able to ensure an opportunity to get offline to spend time with those they care about.
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